Author Archive

A Little Philosophical Thought: The SoftLayer Family Tree
Posted by David Ellis on June 24th 2008

Somewhat picking up on the theme of the blog, “Here’s to you, that nerdy Sysadmin”, this is a sort of, “Here’s to you, our family tree of customers.”

I find it very interesting how everyone in the world has customers. Our customer’s, customer’s, customer’s, customer’s…and so on…depend on us here at SoftLayer. It is a sort of bottomless pit. Does it begin anywhere…or end anywhere. Does anyone NOT have customers?

For example:

Our customers have customers, who have customers, who have customer, who have customers, etc. We are the customer of INTEL, AMD, Seagate, etc. They are the customers of those that provide the material to make the hardware that they manufacture. The natural resources used to make the hardware are purchased from someone. That someone purchased the rights to those resources from someone, who purchased the rights from someone, who purchased the rights from someone, etc. I suppose somewhere upstream someone’s country went to war and took the rights to those resources from someone else. And, I suppose if you go far enough back, no one had “rights” to those resources before the land was “claimed”. As recent as 2005, the race was on to claim the land of the Arctic Circle. I suppose you could say that all customers began with a gift of land containing resources from God. And, SoftLayer gives free stuff to customers all the time…so…I guess God gave the land containing the resources to people…His customers!

Anyway, this necessity of life that we have termed “customers”, has been, and will always be, I suppose, the most important aspect of life in terms of survival. Without customers, basic necessities like food cannot be purchased. In other words, without customers, you cannot be a customer. And, if you are not a customer, you must, therefore, be dead. So, in terms on everyone being dependent on being a customer and having customers, we all depend on each other like a family of customers. And, we must take care of our family.

We know that our survival, here at SoftLayer, depends on our customers (our family) and that their survival depends on us. We take this responsibility very seriously and work very hard to provide for our family the way that we would like to be provided for.

In conclusion, I feel that we, here at SoftLayer, do a pretty good job of taking care of our “family”, and in turn, our family of customers do a great job of taking care of us. As we continue to grow together, our success will benefit each other for years and years to come.

*if you do not understand any of this, just write it off to the insane ramblings of a tired CSA at the end of a long, challenging, and yet satisfying day at Softlayer working for his family.

 
What do you get when you mix a few CSA’s, a Sunday morning, and Baseball?
Posted by David Ellis on May 27th 2008

Alright…get ready for some cheese…(but, it is true cheese!)

I really enjoy being part of the SoftLayer team. One of my co-workers and I have a little banter going back and forth regarding our SoftLayer technical support dayshift team. He decided that I should do part of his job one day because he was TIRED! I told him that, “There is no crying in baseball!” He went on to say that if I were a good team player that I would take up the slack when another team member is down. I told him that a coach (shift lead) simply puts in a new player and the “down player” sits on the bench. He then told me that I am no Billy Martin! I responded that he IS my Roberto Vanderlay. He said that he has never heard of Roberto Vanderlay! I said, “Exactly!” Roberto Vanderlay never made it to the big leagues cuz he spent too much time on the bench!

Anyway, this is all in good fun. This co-worker of mine is a very hard worker and he has been promoted after a very short time with SoftLayer. He has begun to specialize in networking while continuing to perform his duties as a CSA. He is essentially doing two jobs SUCCESSFULLY! And that brings me to the point for writing this blog. I thoroughly enjoy working with these guys because they work very hard and pay close attention to detail. They have integrity. They are NOT looking for ways to waste time or do as little work as possible. This cannot be said of very many employees of very many companies. Usually it is 20% of the employees doing 80% of the work. Not true at Softlayer! Yes, of course we all make mistakes at times, but I can trust that my co-workers are working as hard as possible in order to make as few mistakes as possible. But, I am not the only one that benefits from this type of integrity. Our customers are the direct beneficiaries!

A customer was working with Romeo R. today and insisted on speaking with his supervisor in order to express her satisfaction and gratitude for a job well done. She said that Romeo was patient with her, helped to clarify her issue, and finally resolve the issue. She told me to give him a raise! I told her that I would pass her praise for Romeo up the chain of command and that we really appreciate her taking time to show appreciation for hard work. This is not an unusual occurrence, although usually customers will show their gratitude through an update in their ticket. Whoever hired these guys did a great job in selecting great employees with a strong work ethic and the customers of SoftLayer can, and do, affirm this.

I really enjoy coming to work knowing that I have the privilege of working with these types of people.

Ok…ok…he is my Pudge! But don’t let it go to your head!

 
Dreams
Posted by David Ellis on May 15th 2008

Everyone has dreams. Dreams may include having enough money that one never needs to think about money again. Dreams might include working from home. Actually, forget about working from home, how about working from the beach? I dream of providing technical support from my laptop at the beach while sipping pina coladas (virgin, of course, Mr. Crosby…I would never have alcohol on duty):

Photo

I spoke to a customer of SoftLayer via his cell phone while he was on a ski boat in the middle of a lake somewhere. This customer received an email regarding a monitoring alert for one of his servers via his cell phone. He called me, the issue was resolved in 5 minutes, and he went back to skiing. That’s right…all work being done remotely from your favorite locale. That is a great dream. Our hardware manager, Brad, would definitely be on the ski slopes in less than a minute if he were told he could manage from that location via laptop. I can just see him snowboarding down the mountain and typing away to his Server Build Engineers about the latest and greatest hardware we are about to roll out. I’m pretty sure Lance is setting us up for this according to his blog entitled, “Your Datacenter is Obsolete

Wait…maybe he is saying that CSA’s will be obsolete as well…uh…nah…he wouldn’t do that to us, right…right?

I speak to customers daily that are working from their homes and living their dreams. A few weeks ago, I spoke to a customer somewhere in a remote location in Canada. He is running a very lucrative business from a cabin. His location is so remote and desolate that truck drivers must be enticed by a yearly salary of over $120,000 to come up there and work. No one would do it for less money than that. I have always lived and worked in big cities like Dallas, Texas, and I cannot imagine living in such a place. This customer is often trapped by snow in the winter and cannot leave his cabin until it melts to the point that he can get out. And yet, he runs a business using SoftLayer servers making more than the truck drivers (how much? I don’t know) from this desolate place (Why? I don’t know…he must like it). What a great business opportunity for someone who chooses to live away from civilization. People only dreamed of such opportunities not so long ago. The days of having to move away from family, friends, and your home in order to find work are long gone. An internet connection and a few SoftLayer servers ; ) are all one needs to make A LOT of money.

I was speaking to another customer yesterday, who was very excited about his business and how Softlayer was helping him to achieve his dreams. While I quietly worked on his issue, he spoke at length about how he first came to hear about Softlayer, the depth to which his vision for his business has grown while partnering with SoftLayer, and his amazing plans for the future of his business. I was truly inspired by his passion for his business and his particular vision for his company. He shared some of the challenges that he has faced and how he overcame them. He readily admitted to some mistakes he has made in business and what he learned from those mistakes. He said that he would not deviate from his goals and that partnering with SoftLayer was integral to achieving those goals. He also said that SoftLayer had helped him greatly in overcoming some of those challenges that he had faced in the past with other datacenters. I must say that it gives me a real sense of pride when a customer tells me that they have partnered with other datacenters in the past, and that their experience with SoftLayer has been second to none. He was also up north somewhere. I don’t know where he was located exactly, but I know he was working from home because I kept hearing a young child playing in the background. This is one thing that so great about the opportunities in this industry. Work from where ever you like and SoftLayer, in particular, makes this easier than ever before.

“Nothing great in the world has ever been accomplished without first dreaming of that accomplishment.” - based on a quote by Hebbel

 
Money, Money, Money, Money…Money!
Posted by David Ellis on May 5th 2008

I am a CSA with SoftLayer and I have the privilege of working with extremely successful customers on a daily basis solving issues and keeping their businesses running smoothly. I continue to be amazed at the amount of money that some of our customers must be making. I looked at a certain customer’s website, and then compared his prices for the services he provides using his SoftLayer servers with the average price of a server on SoftLayer’s website, the conclusion I came to was unbelievable. Of course, I had to make an educated guess concerning how much he could provide per a given server. And, I do not know how much he actually pays for any particular server as specials have been run at different times on different servers. But, taking into account that this particular customer has over 30 servers with SoftLayer, and few other factors that I know about this customer from speaking with him over the phone at different times, my best guess is that he is making somewhere in the neighborhood of $30,000 per month all things considered. WOW! (Hold on…I choked…yep, that’s right…about $30,000 per month)

Example Customer X (one of many!):

• Started with one server and a great business model
• Took advantage of all that SoftLayer has to offer (specials, tools, resources, etc.)
• Continued to grow to more than 30 servers
• Now brings in at least $30,000 per month per my best guess! WOW!

Of course, this is just one of our customers. SoftLayer has many extremely successful customers like this. I find it very interesting that we have such a large number of very successful customers. That tells me that SoftLayer must be a great foundation for a successful business. It just makes sense. If you have many unsuccessful customers and the customer turn-over is high, then your sales team must be great, but your product is bad. But, when you have many enormously successful customers and customer turn-over is low, then you must have a great product that is the best thing going. And, if these successful customers could choose to support their very successful businesses with any provider that they wanted, and yet they continue to choose SoftLayer, that means that SoftLayer is a great choice if you want to be successful!

Personally, I will attain this level of success one day. Will I be a Customer X or will I be a Lance Crosby? I don’t know yet. I do know that I am truly enjoying the journey to my ultimate success while learning everything I can in my current position here at SoftLayer.

So, to all you amazingly successful SoftLayer customers…and to all of you who are so quickly building your success on the foundation of SoftLayer, thank you for your inspiration.

If you don’t mind sharing some of your story of success with us here on this blog, I, for one, would really enjoy reading about it.

1 Comment » Permalink Filed under: News
 
SoftLayer University
Posted by David Ellis on April 29th 2008

WOW…Am I the only one that has noticed the sky-rocketing cost of formal education these days? Or, what about the exorbitant amounts charged for Internet educational programs? (Hello, RH! *I am a student in an online RH course…yes, I paid a ton!)

I truly enjoy learning. I must always have something that I am actively involved in learning. And, I am always looking for something new to learn. Hmmm….maybe that’s why I am in IT…

We all know there is always something more to learn in the world of IT. As a CSA, I can learn more in a day from investigating, researching, and resolving customer issues than most university students learn about a specific subject in an entire semester. I know because I was a university student at one time. The range of issues that we CSA’s face on a daily basis is truly amazing. It makes sense when you look at the vast array of businesses/business models, and therefore applications for their servers, that our customers enjoy. I believe there is another blog in here somewhere in which one of my colleagues outlines some of the hats that we as CSA’s wear on a daily basis. All this is to say that, in the relatively short time that SoftLayer has been around, there has been a massive amount of information that has been learned, communicated, AND SAVED FOR YOUR EDUCATIONAL BENEFIT AND PLEASURE!!!

That’s right! For an unlimited time (as long as you are a SoftLayer customer), you too can benefit from the wealth of information that numerous techs have struggled with, fought for, and, at times, felt like dying for! Volumes of knowledge have been painstakingly documented as a resource for our very own SoftLayer technicians, AND, this same information has been made available to our customers! This amazing resource is available for the bargain basement price of $0.00. Think of all the money you could spend at a university taking classes at inconvenient times of the day. Think of the mounds of cash you could spend for an online course or weekend crash course just to teach you the much needed information found very conveniently in SoftLayer’s very own “KnowledgeLayer”!

You might say, “What if I need a tutor?” Think of the cash you could spend on a personal tutor. No need to spend cash on a tutor when you are a customer of SoftLayer! The SoftLayer forums are filled with tutors ready, willing, and excited to answer your questions, share in your accomplishments, and bask in the glow of your success! There are industry “experts” in there to help advise you when you need to make a decision regarding the next step for your growing business. Did I mention the SoftLayer “tutorials”, which can be found in the SoftLayer portal under the Support tab? Yes, we have our very own customized video tutorials in the portal! SoftLayer is almost a “one-stop-shop” for all your server-related educational needs.

But, wait, there is more! If, after learning from the KnowledgeLayer and being tutored in the forums, you still feel that you need more personalized attention in order to truly understand an issue that you are studying, you can always open a ticket with Support, and a CSA will personally work with you to teach you everything that you need to know regarding that specific issue!

So, in summary, when purchasing a server with SoftLayer, you have not only made an investment in the success of your business by choosing the industries’ best on-demand datacenter provider, you have also enrolled in SoftLayer University!

What courses of study would you like to pursue?

 










 
 
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